What is we can move?
Transforming lives through physical activity on Gloucestershire
In Gloucestershire, almost a quarter of people are not living an active lifestyle. The reasons for inactivity vary, from a lack of awareness about the benefits of physical activity, to time constraints, financial limitations, and perceived barriers due to age or ability.
We Can Move is more than just a health campaign—it’s a social movement dedicated to making Gloucestershire a hub of physical activity. We unite organisations, community groups, activity providers, and individuals to work towards a common goal: removing barriers to physical activity, tackling inequalities, and encouraging a more active lifestyle for everyone.
Our Mission
Our mission is to work across all sectors and with a variety or partners in Gloucestershire to support people to live happy and healthy lives through physical activity. We want to create a county where physical activity is accessible for all and part of everyone’s life.
We do this in three ways:
Support the Individual:
Understanding what prevents people from being active is crucial. We engage with the community to gain insights and develop behavioural-change-based interventions.
Build the Community:
Community support is essential in fostering an active lifestyle. Schools, employers, religious organisations, social clubs, activity clubs, leisure centres and charities all play a role in influencing our behaviours.
Change the World Around us:
Creating an environment that promotes physical activity is key. We advocate for changes in workplaces, educational institutions and local infrastructure to make physical activity an easy and natural part of daily life.
The we can move approach
For we can move to be successful, our approach includes four key aspects including systems leadership, collective action, behavioural change and learning and adapting to ensure we are supporting people in the right way and at the right time.
Who’s involved?
We can move brings together organisations, communities, groups and individuals – anyone who supports people in Gloucestershire to get active.
Active Gloucestershire
Active Gloucestershire are the backbone organisation driving the way the we can move movement forward. The Active Gloucestershire team are here to support everyone in the movement and beyond.
